Foundation established
UBF begins its mission to improve breast-health awareness, advocacy and care support.
About UBF
A foundation built around hope, courage, survival and early breast-health action.
Learn about the inspiration behind UBF, its purpose, public initiatives, awareness work and ways to participate.
Foundation Story
Named in honour of Dr. Ushalakshmi’s strength in the fight against breast cancer.
Ushalakshmi Breast Cancer Foundation was established in 2007 to make a significant and meaningful difference to people affected by breast cancer and breast-health concerns.
The foundation brings together education, support pathways, downloadable material and campaigns so people can find the next step with confidence.
Pink Connexion
A quarterly breast-health publication creates an accessible platform for stories and education.
ABC’s of Breast Health
A multilingual mobile app expands access to breast-health education.
Digital resource hub
UBF brings resources, news, initiatives and support pathways together for easier public access.
Strategic Pillars
Empowering the community with breast-health literacy.
Our work centers on three key pillars: raising public awareness to normalize breast-health conversations, providing training to healthcare providers for clinical examinations, and advocating early action to improve survival rates in India.
01
Public Advocacy
Overcoming the stigma and shyness associated with breast disease through open, honest discussions.
02
Clinical Training
Partnering with doctors, healthcare professionals, and workers to conduct effective screening campaigns.
03
Survivor Networks
Bridging the gap between active medical treatment and long-term psychological reassurance and recovery.
Community Campaigns
Painting the city pink to spread breast-health awareness.
Every October, during Breast Cancer Awareness Month, UBF initiates unique public campaigns to capture community attention and start meaningful conversations.
This includes organizing South Asia's first Pink Ribbon Walks, illuminating historic landmarks like Charminar, the Buddha Statue, and hospital structures in pink, and distributing multilingual educational leaflets directly to families.